Of course we are happy with all of our customers, but it is WeCall we are especially proud of. Why? They do things a little different from the other players in their market. WeCall takes 1-2 extra steps in quality. With just one goal: happy customers. These are not just nice words or empty phrases, it is a philosophy that flows through the entire organisation. And with results: the positive reviews on Trustpilot and Google Review are pouring in. That is why WeCall deserves the spotlight as far as we are concerned. We spoke to director/owner Anton Zaritskyy about WeCall's unique vision and way of working, and Salesdock's role within that.

In a world where providers outshout each other and competition never sleeps, Anton sees his 'baby' WeCall growing. The recent move (December 2020) to larger premises in Leiden proves his policy right. Anton: "I firmly believe that at the bottom of the line, quality delivers more than quantity. We see our customers as people and not as numbers to meet targets." What does that look like in practice? For starters, WeCall only works with "in-house salespeople", i.e. no freelancers or other external sales partners. "We take the time to train our people. There are always managers on the floor who act as coaches supporting the salespeople."

The human touch can also be seen in the after-sales of the Leiden based sales organisation. "Our customer service responds as quickly as possible. In case of a complaint or cancellation, we always call the customer in person." It doesn't stop at reactive after-sales, WeCall also proactively ensures satisfied customers. Anton: "After a purchase, the customer always receives an e-mail with a detailed explanation of the purchase. A few days later, we call for a 'happycall' to ask if everything went well. We see that our working method is appreciated by customers and suppliers".

The reviews on Trustpilot and Google Reviews prove Anton right. On Trustpilot, they score 4.5 and on Google 4.4. Wonderful and unique scores, confirming that the focus on quality is not just words, but above all deeds. What is unique is that these ratings are even higher than from many suppliers themselves. And that is why we as Salesdock are extra proud that WeCall uses our sales platform. WeCall sells both energy and telecom services. Suppliers and providers often use their own sales portals. Anton: "Because WeCall sells for multiple providers, our salespeople had to master many different systems." This was not only inconvenient for the salespeople, the back office also ran into practical inconveniences as a result. "Every day we had to extract our data from these different portals and put it into Excel. That takes seas of time and although we do work carefully, a mistake is easily made." Since the end of 2019, WeCall has been selling from Salesdock. "The various propositions from suppliers, telecom providers and energy distributor NutSelect are loaded into our own Salesdock environment thanks to smart links and integrations," Anton explains. "From within Salesdock, the salespeople easily put together an offer that they go over with the customer." The customer digitally signs the offer by mail or SMS. After-sales is largely automated. The confirmation e-mail and explanation are sent automatically. The happycall is already scheduled automatically. Thanks to links, the order is processed directly in the systems of the relevant supplier(s). As mentioned, salespeople no longer have to work from different portals. But besides the salespeople, Anton says the back office also benefits. "Salesdock saves us a lot of time at the 'back office'. We no longer have to export data to Excel from different portals." Anton sees the cancellation rate as a measure of WeCall's quality. "Our cancellation rate is about half of the market's average." It is too short-sighted to attribute that success entirely to Salesdock. "There are many factors that contribute to the lowest possible cancellation rate. But because Salesdock gives us better insight into our data, for example by programming filters, we know better and better which buttons to press to keep improving our quality." Thus, Salesdock makes things easier for the sales force and back office, leaving more time to keep improving quality.

It may be clear: WeCall is an inspiring example of how a sales organisation adds quality to the chain. It goes beyond sales skills and the right hardware and software. It is a vision that doesn't stop at using words, but is put into practice and continuously improved. That makes WeCall a great company to work with. From Salesdock, we therefore look forward to continuing to contribute to WeCall's success.